Phoebe Hsu
Phoebe Hsu
Circle
VISUAL IDENTITY
MOTION DESIGN
AGENCY/STUDIO: BRANDNEWSCHOOL
YEAR COMPLETED: 2024
Credits list
Circle is a fintech company that is behind the USDC. The purpose of the project was to create a visual ecosystem that encompasses 3D, typography, and data visualization. My role in this project was to design the typographic and data visualization systems, organizing assets, and creating a comprehensive style guide of this visual system.
Circle
VISUAL IDENTITY
MOTION DESIGN
AGENCY/STUDIO: BRANDNEWSCHOOL
YEAR COMPLETED: 2024
Credits list
Circle is a fintech company that is behind the USDC. The purpose of the project was to create a visual ecosystem that encompasses 3D, typography, and data visualization. My role in this project was to design the typographic and data visualization systems, organizing assets, and creating a comprehensive style guide of this visual system.

Styleguide overview

Defining the typography hierarchy

Integration of 3D elements and typography and the translation of shapes from 3D to 2D for a data visualization system

Social media toolkit

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